When I was temping after finishing my education, I was working in a shop which sold goods by mail order. They used a handling company called Ark H.

Ark H, they told me, was the planet in the Hitchhiker’s Guide to the Galaxy on which all people who did purposeless jobs lived. People who did jobs that would never change the world.

On the planet were telephone sanitisers, hairdressers and public relations executives. That’s what I do for a living. It turns out that they got the story wrong, that actually the people were living on Golgafrincham Ark Fleet, Ship B and the ship was programmed to crash on another planet because they were “a bunch of useless bloody loonies.” But that’s not the point of this story.


The point is, I’m aware of the fact that public relations will never change the world. If it ceased to exist tomorrow, no lives would be lost, and the only people who would notice are the people I work with on a daily basis. That’s why I do quite a lot of voluntary work.

Saving lives

In 2004, I decided I wanted to become a paramedic, and started volunteering for St John Ambulance, providing first aid at public events in my spare time. Then I got a real job with London Ambulance Service. Unfortunately, that didn’t work out, because of the hours I was forced to work, and the miles I had to cycle each day to get to and from work, so I left and went back to my job in PR, where I remain.

But my desire to help other people hasn’t changed. I’ve started volunteering for the Terrence Higgins Trust (motto: the sexual health charity for life), and have gone back to St John Ambulance with significantly more skills than I had when I was with them first time round. (When I phoned up to find out more about how to reapply, they nearly bit my hand off because they were so excited to have someone with so much experience!)

So, as well as being a blog about the city in which I grew up, London, this blog is about

  • health and fitness
  • cycling (I cycle whenever I can – it’s nicer than public transport)
  • and what’s going on in the media

My inspiration for writing this blog was the gorgeous guy_interrupted, whose writings are superb. If you’ve not read his blog, I suggest you do.